Copyright 2003 Cathy Stucker, IdeaLady.com
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Goals? Or Dreams?
When you talk about what you want to achieve, are they goals
or dreams? If you're not sure of the difference, here's my
definition: A goal is specific and measurable. A dream is
a "wanna-do" with no timeline or specific actions.
Your goals should include (1) a specific, measurable result,
(2) a timeframe and (3) the steps you will take to get the
results you want.
For example, saying that you want to appear in a national magazine
is a dream. On the other hand, if you target a specific group
of magazines you want to reach and say that you will appear
in one or more of them within one year, that's closer to a
goal.
Add the steps you will take to get there (e.g., "I will send
a press release to each of the targeted publications at least
every other month.") and you have defined your goal. Actually
do it, and hey, you might even reach your goal!
If you are wondering why you never seem to reach your goals,
take another look at them. Are you setting goals or just dreaming?
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